By Creative Fire | July 1st, 2000

Ken Juba, Partner
Ken founded Creative Fire with Patti Harrison. He is the agency's senior writer with over two decades of experience in journalism and communications.
Educated at the University of Saskatchewan and St. John’s University in New York, Ken established a career as a journalist, writing for a variety of magazines and newspapers, before moving into marketing and corporate communications.
Over the years, Ken has built strong relationships with our clients, writing for several of these companies for more than a decade. He's acquired an in-depth knowledge about our clients, the language of their industries, and the reporting requirements of publicly traded businesses. And he has become a steadfast steward of our clients’ brands.
Ken is a certified Communications and Advertising Accredited Professional and a member of the Canadian Investor Relations Institute.
Filed in: People
By Creative Fire | July 1st, 2000

Patti Harrison, Partner
Patti founded Creative Fire with Ken Juba in 2000. As Creative Director, she heads up our team of art directors.
Originally from Edmonton, Patti studied Visual Communications at Grant MacEwan College and completed her studies in the University of Alberta’s Fine Arts program. Patti worked for several communications agencies prior to co-founding Creative Fire.
Patti specializes in brand development and the creation of foundational publications, like annual reports, that convey our clients' stories with imagination and originality.
Patti has been active in a wide range of industry and community-based organizations, including a term as president of the Society of Graphic Designers of Canada, Saskatoon Chapter, and organizing the Frontiers Graphic Design Symposium.
Filed in: People
By Creative Fire | July 1st, 2004

Bill Peterson, Partner
Bill has worked as a journalist, newspaper publisher and executive coach. Specializing in communications strategy, he maps out how clear messaging and consistent delivery support effective issues management.
Bill began life as a newspaper reporter and during his journalism career founded Saskatchewan Free Press community newspapers, was editor and publisher of The StarPhoenix and served as president and publisher of Southam Group newspapers including the Prince George Citizen and Kingston Whig-Standard, during which time he also chaired Southam’s national Business Re-engineering and Technology Task Force. Previously he worked as Director of Communications for Saskatchewan Mining Development Corporation, predecessor of Cameco.
Bill graduated in business administration from the University of Saskatchewan. He attended the University of Toronto as a Southam Journalism Fellow and City University in London, England as a Commonwealth Journalism Fellow. He was a sessional lecturer at the University of Regina’s School of Journalism and Communications and chaired the Saskatchewan Indian Federated College’s Native Journalism Development Program. Bill served as founding Chair of the Board of Governors of the Toronto-based National Newspaper Awards, a member of the Canadian selection committee for Harvard University’s Nieman Journalism Fellowship and as a member of the Editorial Division of the Canadian Daily Newspaper Publishers Association.
Bill sits on several boards of directors including Mprime and its predecessor - Mathematics of Information Technology and Complex Systems (MITACS) - a national Centre of Excellence based at the University of British Columbia in Vancouver. Additional boards on which Bill serves include the Ottawa-based Michener Journalism Awards Foundation, which administers annual national awards for meritorious public journalism on behalf of the Governor General, the Saskatchewan Advisory Board of GrowthWorks, a venture capital company, and the Saskatoon Zoo Foundation. Bill is also involved with several community organizations including United Way of Saskatoon, Habitat For Humanity, Meewasin Valley Authority and the Art Gallery of Saskatchewan.
Filed in: People
By Creative Fire | February 11th, 2008

Greg Miller, Partner
For twenty years, Greg has worked to incorporate software solutions into marketing and communication strategies. After several years in the digital pre-press industry, he co-founded one of Saskatchewan's first interactive communication companies in 1994: Cyan Digital Media, with clients including Flexi-Coil, Bourgault Industries, Cargill (Prairie Malt), Bayer and Uranerz.
At Cyan, Greg also handled 3D animation. Drawing and animating client technical machinery in 3D permitted functional concepts to be illustrated in ways impossible to replicate with regular video.
In 1999, MGM Communications acquired Cyan, with Greg involved with their new interactive division. At MGM, Greg helped provide software solutions for PotashCorp, SaskTel and SaskPower.
In 2002, Greg joined Point2 Technologies, eventually reaching the position of VP Marketing. Greg spent five years directing the global marketing and communication efforts for Point2 Agent, which during that time became the most widely distributed real estate software in the world.
Greg joined Creative Fire in 2007 as Operations Manager and he became Creative Fire's latest partner in 2010.
Committed to precision, Greg develops web and information architecture to serve the communications and operational needs of our clients.
Filed in: People
By Creative Fire | September 9th, 2010

Chris Shauf
Chris has senior leadership experience in the private and public sectors and has led the communication efforts for the 2010 Olympic Torch Relay and the 2005 Saskatchewan Centennial celebrations. Chris and the teams he’s worked with have won dozens of awards in a variety of disciplines including brand management, special events, marketing, interactive communications, writing and media relations.
Filed in: People
By Creative Fire | November 16th, 2009

Jason Aebig
Jason is a gifted writer, communicator and facilitator with senior-level experience in public affairs, communications strategy and employee communications.
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Filed in: People
By Creative Fire | July 13th, 2001

Randy Hergott
During his long tenure at Creative Fire, Randy has lent his artist’s hand to dozens of award-winning designs for our clients. He knows our clients' brands inside-and-out and, together with his deep understanding of the elements of design, this has allowed him to produce outstanding solutions to our clients’ communication and marketing problems.
Filed in: People
By Creative Fire | September 23rd, 2004

Trevor Wall
Trevor has a well-earned reputation for insightful and visually-appealing designs. Our clients appreciate working with him because he is particularly adept at recognizing their needs beyond their initial objectives. Across the print-to-digital spectrum, Trevor expertly integrates client messages into functional and attractive designs.
Filed in: People
By Creative Fire | March 1st, 2009

Norma Facca
Norma's reputation as a formidable accountant and stickler for accuracy precede her. As she assumes command of our books, we're sure she'll keep us line. Thanks Norma!
Having strong financial and administration services means that our team can focus on client relationships. Norma makes this happen. She brings many years of experience in a variety of industries including radio, newspaper, film, as well as communication and management consulting.
Filed in: People
By Creative Fire | January 1st, 2001

Penny Parchman
Penny leads the production team. She is an expert in colour theory and correction, Photoshop, file preparation and on-press proofing. Penny understands the intricacies of the software and equipment used in print and web production. Her production expertise and precision helps our work rise above the ordinary.
Filed in: People