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    Cameco Making A Difference
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    Shooting the set from 500 feet
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    Behind the scenes
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    THE KIDS, THE DIRECTOR, CAMECO'S CEO & A FORMER NHL'ER

Cameco believes in making a difference in their communities. It's an essential part of who they are as an organization, and it's a call to action that they answer every chance they get. 

Filed in: Video, Community & Public Relations, Advertising, Cameco

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    PotashCorp Annual Meeting of Shareholders 2012
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    PotashCorp Annual Meeting of Shareholders 2012
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    PotashCorp Annual Meeting of Shareholders 2012
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    PotashCorp Annual Meeting of Shareholders 2012
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    PotashCorp Annual Meeting of Shareholders 2012
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    PotashCorp 2012 Annual Meeting - Opening Preamble
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    PotashCorp 2012 Annual Meeting - ESB Undergraduate Tour of Israel and Jordan
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    PotashCorp 2012 Annual Meeting

PotashCorp's 2012 Annual Meeting of Shareholders serves a dual role of providing a forum to conduct the company's business as well as creating an opportunity for shareholders, stakeholders and community members to connect with the board and management of the world's largest fertilizer producer.  

Filed in: Video, Recruitment & Employee Relations, Precise, Investor Relations, Event, Display & Outdoor, Community & Public Relations, Annual Report, PotashCorp

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    Student Travel Blog
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    Student iPod
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    PotashCorp 2012 Annual Meeting - ESB Undergraduate Tour of Israel and Jordan

The ingredients were simple: iPods; website; Twitter. The results were outstanding: connectivity; storytelling and national media attention. 

For 16 Edwards School of Business Students from the University of Saskatchewan on a once-in-a-lifetime educational tour of Israel and Jordan, this combination of technology and social amplification made their experience accessible to international audiences.

Filed in: Web, Social & Technology, Video, Community & Public Relations, PotashCorp, Edwards School of Business

What is a home? Amicus Health Care Inc. has the answer in Samaritan Place.

Filed in: Web, Social & Technology, Video, Creative, Community & Public Relations

PotashCorp recruitment strategy

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    Dandan Xiang - Director, International Sales, Fertilizer & Feed
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    Career Profile - Edmond Thompson - Ammonia/Urea Area Manager

With operational expansions looming in an already competitive market for talent, PotashCorp wanted to explore new ways appeal to young and mid-career engineers and other potential employees.

Filed in: Web, Social & Technology, Video, Strategic, Recruitment & Employee Relations, PotashCorp

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    PotashCorp 2011 Annual Meeting of Shareholders
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    PotashCorp 2011 Annual Meeting of Shareholders
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    PotashCorp 2011 Annual Meeting of Shareholders
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    PotashCorp 2011 Annual Meeting of Shareholders
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    PotashCorp 2011 Annual Meeting of Shareholders
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    PotashCorp 2011 Annual Meeting preamble

PotashCorp’s Annual Meeting of Shareholders (AMS) gives the company an opportunity to come together with its stakeholders and share its story.

Filed in: Video, Print, Investor Relations, Event, Creative, Community & Public Relations, Annual Report, PotashCorp

PotashCorp takeover defence video

Bill Doyle takeover video
Bill Doyle takeover video

In the face of a hostile takeover attempt, PotashCorp CEO Bill Doyle took the company’s messages directly to its shareholders. 

Filed in: Web, Social & Technology, Video, Investor Relations, Community & Public Relations, PotashCorp

We believe in doing more than good work; sometimes we just need to do good.

Filed in: Video, Community & Public Relations, Because We Care

Introductory video produced for the PotashCorp Annual Meeting of Shareholders in 2010.

Filed in: Video, Investor Relations, Event, Creative, PotashCorp

AODBT recruitment video

Produced as part of a broder recruitment campaign, this video showcases the firm's working environment and AODBT's broad range of architectural design projects.

Filed in: Video, Recruitment & Employee Relations, AODBT

Creative Fire

This blog focuses on the day to day at Creative Fire.
Visit creative-fire.com to learn more about the company.